At Rural Handmade

We partner with small enterprises that have the right skill

but lack in innovation. We partner with such enterprises and help them come in sync with the latest consumer trends and buying behavior, eventually supporting them till the critical support point


How does Rural Handmade work?

World's Largest Repository of Handmade

"Over 30,000 Products to select from with over 15,000 SME Partners"

100% Sustinable Output

At Rural Handmade we are working towards a better world and long term cooperation.

Why choose us

Request for Quotations - Commission Design.

Send Buying Requests to

Communities > Connect > Commission > Collect

Request for Quotations

Our Trade and Supply Chain Service

Production Monitoring and inspection services on your Rural Handmade orders.

Quality Check Inspection

Production Monitoring and inspection services on your Rural Handmade orders.

Develops a relationship between your Business and Communities

Match the Maker Community

Develops a relationship between your Business and Communities

Fast,reliable shipping by ocean or air.

Ocean and Air Shipping

Fast,reliable shipping by ocean or air.

A detailed report on sustaining the communities by our partnership.

Imapct Assessment

A detailed report on sustaining the communities by our partnership.

Our blog Learn more

Neo-normal - New Designs And Innovations For Handmade Life-style Products In A Post Covid-19 World

May 14, 2020

Uncertain times have emerged and a post-COVID-19 world is expected to see a lot of changes on a fundamental level on how people will carry on with their lives. Taking a lead on this, I will like to share few insights from an EPCH webinar I recently attended on the topic “Neo-Normal – a post Pandemic forecast of Handicrafts & Lifestyle Products “ conducted by the esteemed Dr. Kaustav Sengupta – Associate Professor at NIFT Chennai.  The discussion revolved around considering six design themes to craft handmade products for neo consumers in a post-pandemic world which is forecasted to have a positive upturn.

The six themes discussed are: 

Will Retail Stores See The Light Of Day Again Post Covid-19 In Europe? Part-1

Apr 30, 2020

The retail industry or what we call the brick and mortar stores were already at an inflection point with at least 15% customer base shifting towards buying on e-commerce platforms. During and post Covid-19, the trend is expected to continue due to store closures and the decline in spending on non-essential products.

However, every setback throws a great opportunity at us to re-invent ourselves for this era post-Covid-19. According to an article on McKinsey, sectors in the bounce-back category – mostly consumer goods such as apparel and furniture are likely to see customer demand return relatively quickly. Retail stores must make the maximum of this opportunity and leverage the advantages of technology and sourcing/selling unique products to compete with e-commerce platforms. 

Conscious Consumerism And The Role Of Small Businesses In Consumer Market Post Covid-19

Apr 25, 2020

Consumers are showing a critical change in buying behavior; For example, Gen Z (the future buyers) are focusing not just on the product but on the values around the products. The 

The success of depop, a rapidly growing in the second-hand b2c fashion market is just a simple proof-of-concept of more sustainable living. 


As small businesses, we should really focus on providing a user interface (UI) and User experience (UX) that is fast-moving with the speed of changing the taste of the consumer. In accordance to Mckinsey, a survey of US consumers found that 64 percent of respondents have felt depressed, anxious, or both over the past several weeks and almost 39 percent stated that they would be unable to pay their bills after one month of unemployment. This COVID-19 Pandemic has resulted in an astronomical shift in the consumer mindset towards to live, breathe, and eat sustainably. 


Frequently Asked Questions

  • 1. What is Rural Handmade?
    • Rural Handmade is bridge between the maker communities and the global consumer market. We are a United nation’s Sustainable development goal focused company where we are aligned to make this world a better place. We help rural artisan communities connect to the global entrepreneurs and together they build a sustainable brand. At Rural handmade we want to break the barriers of reaching to the global market with the help technology, design innovation and communication.
  • 2. What is artision community?
    • An Artisan community is a family of multiple makers, Handmade is a 5000-year-old trade and for many centuries these skills were practiced within the family, its estimated globally 300 Million makers still engage in creating handmade products. Our efforts are focused on empowering, upskilling and connecting communities to make a better more sustainable.
  • 3. How to commission design?
    • Any designer, entrepreneur, charity, retailer or an interior contractor we can help you commission your design for less. We have a minimalistic approach where you can share the mood diagrams / Images and our team can help you commission the same.
  • 4. What are Impact values and Sustainability?
    • Handmade industry is the most obvious consequence of human expression. We believe that in order to make this world a sustainable place we need to tap into this untapped human capital and harness this freedom of expression to reduce poverty, reduce gender gap, create sustainable cities, all aligned to the UN SDGs (United nations- sustainable development goals).
  • 5. Protect Maker Artisan Values?
    • Artisan communities for years have been exploited due to lack to communication and barriers. At rural handmade we envision to break these barriers with technology and promote these intrinsic skills to create global products for the sensitive audience.
  • 6. Non-disclosure agreement?
    • Non-disclosure agreement Every design that we receive we want to preserved the right and remain transparency with privacy and we sign, We Offer End-To-End Product Design Services Including Prototyping, Patent, Design, commissioning and delivery.
  • 7. Why Handmade??
    • Globally handmade is the second largest employer in the world, we believe in order to make a better world we need to reinvent the handmade sector and empower the SME’s at both the ends. We need to induct efficiency and create an inclusive framework to increase working efficiency.

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